Advantages Of The Audio Webcast

There are both video and audio webcast programs on the Internet. Audio webcasts are often used by radio stations. This means you can listen to the radio through your computer in real time. This is a great way to enjoy your favorite station even when you do not have a radio nearby. All you need is speakers or headphones to hear the streaming audio. One reason many radio stations offer this is to give themselves more exposure and give listeners easy access to their station.

Radio stations who stream their audio online may also have a website where you can interact with the disc jockeys, enter contests and even apply for employment. These stations can make revenue through advertising placement on their site. This gives the radio station more ways than one to earn money. They make money by running commercials on the air, and placing banners and advertisements on their website. How much money a station can make depends on its popularity. The more popular a station is, the more listeners it will receive. This allows the station to charge higher rates for advertising.

It is not just radio stations who can make use of streaming audio content. Amateurs can create their own webcasts and host them on their site through a server, host provider or free hosting site. There is no limit to topics that can be covered on radio shows. Some radio shows feature news, others may focus on sports, others may educate on a niche subject like dog training or gardening, for example. Then there are radio shows that play music and those that are for entertainment purposes.

The audio webcast is a perfect way for radio stations and amateur broadcasters to gain exposure. Not only can you offer advertising space and make money that way, you can sell your services or products through radio. These webcasts can serve a multitude of purposes and are easy to make. While audio broadcasts can be more complicated, the least you need is a microphone attached to your computer and recording software to capture and edit the audio. The quality of your microphone and your software is going to have a direct effect on the quality of broadcast sound. The clearest sound possible is important because it communicates professionalism to listeners and is easy on the ears.






 

Video Streaming News:

 

Cord Cutting: How To Decide If It's Time To Ditch Cable For Streaming Video - International Business Times

Wired

Cord Cutting: How To Decide If It's Time To Ditch Cable For Streaming Video
International Business Times
Eschewing the cable companies entirely, Sony hopes to bring not just streaming on-demand content, but live television and DVR features to its millions of PlayStation 4 users in the U.S. But at $49.99 a month, PlayStation Vue easily becomes on-par or .
Sony launches $50 Vue cord-cutting serviceCNNMoney
Sony launches PlayStation Vue streaming live TV service in New York, Chicago .The Next Web
Sony's Vue Streaming Service Sure Is SlickEUR”And PriceyWired
New York Times -CNET
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OmniVision Brings HD Video Streaming to Acer's Open-Platform "Build Your Own Cloud" Service
SANTA CLARA, Calif., March 17, 2015 /PRNewswire/ -- OmniVision Technologies, Inc. (NASDAQ: OVTI), a leading developer of advanced digital imaging solutions, today announced that its ultra-low power OV788 ...


Video streaming now a half a billion pound market in the UK says Mintel
Ten years ago, the video streaming market was only worth around 30 million, not helped by the fact that most homes had limited broadband connections, which did not properly serve the EURœtriple playEUR consumer needs of voice, data and video...


Streaming service Stan seeks Telstra customers
Video streaming service Stan is striking up a deal with Telstra to leverage a portion of Australia's largest telecommunications provider's customer base for extra subscribers...


SXSW: Dell assists Fader in 4K concert streaming - USA TODAY

USA TODAY

SXSW: Dell assists Fader in 4K concert streaming
USA TODAY
. to media and entertainment industry," Hamilton said. "You may not know it but a lot of companies are all using Dell technology behind the scenes for production work. We're trying to get the word out about our association with that high-end video .

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Why video-game streaming site Twitch is so incredibly successful
When Amazon bought Twitch, a popular video-game streaming platform last August, the website had a healthy 45 million monthly visitors. Fast-forward less than a year and the site has more than twice that, averaging 100 million viewers as of the end of December . What's more astounding is that Twitch's average user watches 106 minutes of video on the site per day  even though none of the players ...


Nielsen Charts Reach of Video Streaming - New York Times

New York Times

Nielsen Charts Reach of Video Streaming
New York Times
About two in five American households now subscribe to a video streaming service like Netflix, Amazon Prime or Hulu Plus, according to a new report from the media measurement company Nielsen that tracked the penetration of the digital offerings. The .
Streaming Services Hammer Cable-TV RatingsWall Street Journal
The problem with sharing online streaming passwordsWRAL.com
Netflix Continues To Crush Cable TVHuffington Post
Washington Post
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China's video sites shift to making own shows
BEIJING - In China, running a video-streaming site is no easy task. Companies have to cater to censors' ever-changing demands while battling with the rising cost of purchasing the rights to Hollywood blockbusters and South Korean soap operas. Despite reporting massive traffic, China's online-video market has yielded few profitable companies. These sites, which rely on traffic-driven advertising ...


 

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