Advantages Of The Audio Webcast

There are both video and audio webcast programs on the Internet. Audio webcasts are often used by radio stations. This means you can listen to the radio through your computer in real time. This is a great way to enjoy your favorite station even when you do not have a radio nearby. All you need is speakers or headphones to hear the streaming audio. One reason many radio stations offer this is to give themselves more exposure and give listeners easy access to their station.

Radio stations who stream their audio online may also have a website where you can interact with the disc jockeys, enter contests and even apply for employment. These stations can make revenue through advertising placement on their site. This gives the radio station more ways than one to earn money. They make money by running commercials on the air, and placing banners and advertisements on their website. How much money a station can make depends on its popularity. The more popular a station is, the more listeners it will receive. This allows the station to charge higher rates for advertising.

It is not just radio stations who can make use of streaming audio content. Amateurs can create their own webcasts and host them on their site through a server, host provider or free hosting site. There is no limit to topics that can be covered on radio shows. Some radio shows feature news, others may focus on sports, others may educate on a niche subject like dog training or gardening, for example. Then there are radio shows that play music and those that are for entertainment purposes.

The audio webcast is a perfect way for radio stations and amateur broadcasters to gain exposure. Not only can you offer advertising space and make money that way, you can sell your services or products through radio. These webcasts can serve a multitude of purposes and are easy to make. While audio broadcasts can be more complicated, the least you need is a microphone attached to your computer and recording software to capture and edit the audio. The quality of your microphone and your software is going to have a direct effect on the quality of broadcast sound. The clearest sound possible is important because it communicates professionalism to listeners and is easy on the ears.






 

Video Streaming News:

 

Streaming video service Aereo has the big broadcast networks up in arms - New York Daily News

New York Daily News

Streaming video service Aereo has the big broadcast networks up in arms
New York Daily News
At stake: the future of Aereo, an online streaming video service, backed by Diller. Aereo . Aereo insists it's simply doing what all other companies have done for years, namely offering viewers a chance to watch programming broadcast over the air .

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Kim Komando: How to cut the costs of TV viewing - Shreveport Times

CultureMob

Kim Komando: How to cut the costs of TV viewing
Shreveport Times
We've got online video-streaming gadgets like the Apple TV, the Roku box, Google's Chromecast and smart TVs, which can sidestep cable TV. . With all these companies vying for consumers, their products are reasonably priced, and quite powerful.
Kim Komando: Cut the costs of TV viewingPoughkeepsie Journal
How to fight back and save money against the cable companiesCharleston Post Courier

all 17 news articles »
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InterDigital to Feature Next Generation Video Streaming at NAB Show 2014
WILMINGTON, Del. -- InterDigital, Inc. , a wireless research and development company, will demonstrate its Perceptual Pre-Filter solution for video delivery systems (booth SU12021), at the NAB Show(R) ...


Roku Streaming Stick packs big punch in a small frame
With the addition of Amazon Fire TV this week, the market for video-streaming devices is getting crowded. And maybe that's why Roku made its latest device so small...


Amazon Video Streaming 'Nearly Triples' in March
NEW YORK (TheStreet) - Amazon video streaming on Prime Instant Video "nearly tripled" over the past year as the e-retailing giant looks to drive more Amazon Prime subscriptions and bolster its video content offerings, specifically with original programming. "We've invested hundreds of millions of dollars in great TV shows and movies for Prime members and it's working," said Bill Carr, Amazon's ...


 

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