Advantages Of The Audio Webcast

There are both video and audio webcast programs on the Internet. Audio webcasts are often used by radio stations. This means you can listen to the radio through your computer in real time. This is a great way to enjoy your favorite station even when you do not have a radio nearby. All you need is speakers or headphones to hear the streaming audio. One reason many radio stations offer this is to give themselves more exposure and give listeners easy access to their station.

Radio stations who stream their audio online may also have a website where you can interact with the disc jockeys, enter contests and even apply for employment. These stations can make revenue through advertising placement on their site. This gives the radio station more ways than one to earn money. They make money by running commercials on the air, and placing banners and advertisements on their website. How much money a station can make depends on its popularity. The more popular a station is, the more listeners it will receive. This allows the station to charge higher rates for advertising.

It is not just radio stations who can make use of streaming audio content. Amateurs can create their own webcasts and host them on their site through a server, host provider or free hosting site. There is no limit to topics that can be covered on radio shows. Some radio shows feature news, others may focus on sports, others may educate on a niche subject like dog training or gardening, for example. Then there are radio shows that play music and those that are for entertainment purposes.

The audio webcast is a perfect way for radio stations and amateur broadcasters to gain exposure. Not only can you offer advertising space and make money that way, you can sell your services or products through radio. These webcasts can serve a multitude of purposes and are easy to make. While audio broadcasts can be more complicated, the least you need is a microphone attached to your computer and recording software to capture and edit the audio. The quality of your microphone and your software is going to have a direct effect on the quality of broadcast sound. The clearest sound possible is important because it communicates professionalism to listeners and is easy on the ears.






 

Video Streaming News:

 

The Simpsons Are Heading to China
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China Orders Video-Streaming Sites to Register TV Shows
China has ordered video-streaming sites to get state approval to run foreign TV shows and films as authorities in the worlds largest Internet market tighten online control...


Mozilla Now Offering "Video Streaming" Functionality for Android Users, With Firefox 33
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Youku Tudou CEO Victor Koo Talks Streaming Company's Cross-Platform Plans - Variety

Variety

Youku Tudou CEO Victor Koo Talks Streaming Company's Cross-Platform Plans
Variety
Youku Tudou, China's leading online video platform, is expanding into financing and screening of original content. Last year, it backed Andy Lau actioner EURœFirestorm,EUR while this month it is launching 20 new TV series. On Aug. 28, it announced the .

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Boosting browsers, Adobe extends its DRM to Web video
The move could mean people watch copy-protected premium video in a single browser rather than with dozens of video apps. For now though, Adobe's HTML video approach only works with Firefox.>..


Rogers, Shaw look to protect their turf with Shomi streaming service to rival . - Financial Post

Financial Post

Rogers, Shaw look to protect their turf with Shomi streaming service to rival .
Financial Post
Speculation that Rogers and Shaw were working on a streaming video service has been around for more than a year and industry observers said it was only a matter of time before traditional cable and broadcast companies came out with a response to .
Canada Is Getting a New Video Streaming ServiceAdweek
Rogers, Shaw poised to launch Netflix-like video streaming serviceThe Globe and Mail
Rogers, Shaw launch 'shomi' video streaming serviceGlobalnews.ca
CBC.ca -Realscreen -StreamDaily
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Boosting browsers, Adobe extends its DRM to Web video - CNET

StreetWise Tech

Boosting browsers, Adobe extends its DRM to Web video
CNET
Even though it was nearly as easy to add video into Web pages as it was to add photos, it also was just about as easy for people to save those videos to their own hard drives. Studios and streaming-video companies don't care for that approach.
Adobe adds HTML5 support to Primetime DRMZDNet

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